What happens when a talking toe talks about toe fungus? You get the latest work from bfw Advertising. The new TV spot is a Nutrisystems-meets-Hair Club for Men parody—complete with before and after shots, outdoor thrills, even a last scene “love connection”. It was created for Fungi-Nail (Kramer Labs), the #1 pharmacist recommended treatment for toe fungus.


The TV commercial is airing in major television markets across the country. The commercial was produced by Epic Entertainment Group, directed by Lewis Roth and animated by Saygo Studios.

See our other Life Sciences work here.


Paul Amelchenko is Creative Director at bfw Advertising in Boca Raton, Florida. bfw Advertising is a full service marketing and communications firm with strong competencies in new media. The South Florida advertising agency creates and builds client brands with strategic thinking and on-target creative executions. For more information call (561) 962-3300 or visit www.gobfw.com on the web.